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Andrew Tully: Government could learn a thing or two from Consumer Duty

Andrew Tully
Illustration by Dan Murrell

Consumer Duty rules are now in force for all new products and services, as well as existing products which remain on sale or open for renewal.

These rules set higher expectations for the standard of care firms provide to consumers.

The hope would be that any new policy or change to existing policies by any government department or regulator would be viewed through this lens.

Unfortunately, it’s not clear how much the customer is at the heart of several announcements lately. The recent Mansion House accord is a case in point.

The government has agreed with many of the UK’s largest defined contribution (DC) pension providers that at least 5% of default funds will be allocated to unlisted equities by 2030.

This is a definitive statement with no caveats that a provider or investment house simply couldn’t make

It seems clear this may help the UK as a whole and encourage wider investment in UK plc. However, when we look at individual consumers, the position is much less clear.

The government said: “Reforms to DC pension schemes will increase a typical earner’s pension pot by 12% over the course of a career.” This is, of course, a definitive statement with no caveats that a provider or investment house simply couldn’t make.

It is possible investing in these assets may provide a better return for a customer, even after the higher charges they are likely to pay. However, there is undoubtedly higher risk for consumers as well.

As this will be part of a default fund, most people will be completely unaware of the greater risks being taken by part of their pension investment, as well as the lack of diversity given the private equity investments are likely to be UK-centric rather than global.

This type of development highlights the need to do more to educate members on the risks and benefits of particular decisions, especially given the vast majority will remain invested in default funds.

The system is weighted too far towards HMRC and not towards trying to make sure a more accurate amount is deducted in the first place

Value for money is another area where concerns arise. It is clear work needs to take place on value for money, however the targeting seems slightly surprising.

Most people in the industry would acknowledge that higher charges are more likely to arise within older pension schemes. Most schemes set up in the last 10 years or so have relatively low charges. There are, of course, exceptions but if the idea is to target the area of greatest potential harm, then older schemes would seem the obvious focus, as there is the greatest scope for improving value for money.

The Department for Work and Pensions acknowledges this in its response to the consultation, saying: “We agree that savers in older schemes may be at greatest risk of poor value for money”. However, it believes there are difficulties applying the framework to older schemes so has delayed that to a later phase, initially targeting workforce default arrangements.

Another example would be the amount of total tax which has been overpaid, then refunded, on flexible lump sum pension withdrawals since 2015, which now exceeds £1bn. It is understandable why HM Revenue & Customs (HMRC) prefers this system.

Gathering more tax upfront and returning overpayments at some future point is a sure-fire way of making sure enough tax is collected. But the system appears to be weighted too far towards HMRC and not towards trying to make sure a much more accurate amount is deducted in the first place.

It is clear work needs to take place on value for money, however the targeting seems slightly surprising

Most people will accept these things can’t be exact to the penny but asking lower paid workers to pay thousands more in tax than they should – with the excuse that they will get a refund at some point – frankly isn’t good enough.

Consumer Duty can hopefully be a force for good in our industry and improve the position for many customers as well as the reputation of the financial services sector.

But we can’t make exceptions. The pension funds into which people are saving are theirs for retirement. That should be the priority. Pushing people into illiquid higher risk investments (largely without their knowledge) or targeting ways to improve value for money only in modern schemes (because that is the simplest option) looks a lot like putting the customer secondary, rather than at the heart of what is being done.

Andrew Tully is an independent consultant

Comments

There are 4 comments at the moment, we would love to hear your opinion too.

  1. These new initiatives for DC pensions smack of a Dictator State. Firstly, they seem to counter to what the regulator has been urging for years – take due care and diligence when it comes to risk. Secondly the whole initiative seems skewed to the bio-tech industry. Are we heading for a UK version of Thernanos?

    Now we come to the savers. Will they have a choice? After all, even those without a SIPP have a choice of funds. Will all funds have an element of these higher risk investments? If not, will those funds that carry these firms carry a risk warning? How will this gel with Consumer Duty?Investors could avoid investing in the UK altogether. There are plenty of other markets. Global excluding the UK – to the USA, Europe, India etc. Then how would this achieve this governments well-intentioned but daft initiative? It is patently nonsense to blithely assume that these higher risk investments will guarantee a better outcome. DC pensions already carry risk – they are exposed to the vagaries of the market.
    If these types of firms are to be encouraged why not use exiting frameworks? VCTs, EIS, even a type of ISA. Limits could be altered, tax relief could be enhanced and all sorts of tweaks could be made to encourage the risk tolerant to invest. There are even some Investment Trusts that already invest in these sectors – they could be made more attractive by tweaking the tax and investment limits within an ISA.

  2. Andrew

    Consumer Duty …is a red herring

    You see the rule simply do not apply to some, and those some tend to be one’s at the top of the food chain…. the bureaucrats, the leaders, the play makers and rule setters.

    Its about control, a healthy, educated and confident market and or population is harder even impossible to control.
    So to make it easy to manage, and manipulate, they set about to, frighten, demoralise and restrict.

    Making things complicated, like the tax system or anything else, lays the foundation for fines/legal action, fear of getting it wrong, and manipulation.

    So Consumer Duty is a one way street…. a tool designed not for them but the entity they wish to control, frighten and manipulate.

    We have laws, English laws, yet here we are, a separate set of laws, for a select set of people who, if broken will see them fined, face court action, collectively punished, have their business taken away, and or imprisonment.

    As for learning a thing or two, from consumer duty ….. government or otherwise …. well its not for them is it ?

  3. robert milligan 3rd August 2023 at 11:32 am

    Auto Enrollment is a Industry Scam.. No FOS protection!!! Just look at the LLoyds bank clients Default fund,,,, O Yes Scottish Widows Pension Protector Fund,,,, AMC 1% returns over 1y -18% 3y-39.8% and 5 years -25.7% Now they want to increase the “RISK”
    And all this without any Advice…. Where “O” where is Consumer Duty!!!!

  4. I’m still waiting to see or even hear of the FCA’s Consumer Duty strategy for itself. From a Do as we say not as we do (or don’t do) regulator that is, of course, a sadly forlorn hope. But why? Shouldn’t sauce for the goose be sauce for the gander?

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